01
Getting started
- •Complete KYC (Aadhaar + PAN)
- •Add your UPI ID or bank account for payouts
- •Verify your phone and email
- •Read the community guidelines
- •Pick your primary category
Playbook
The complete Apex Swipe seller playbook.
Everything you need to run profitable live deals, from your first show to your first ₹10 lakh month.
02
Setting up your first show
- •Aim for 30–60 minutes for your first show
- •List 15–25 items, not more
- •Schedule for evenings (8–11 PM IST converts best)
- •Write clear lot titles with brand, size, condition
- •Take 4+ photos per lot in natural light
- •Add a video of any item above ₹5,000
03
Camera, lighting, and audio
- •Phone on a tripod, eye-level
- •Ring light or window light, never overhead
- •Lavalier mic if you can — viewers will leave a show with bad audio in 10 seconds
- •Test your stream for 5 minutes before going live
- •Wired internet or strong 5G
04
Pricing and starting picks
- •Start picks at 30–50% of expected sale price
- •Lower starting picks = more pickers = higher final price
- •Set realistic reserves only on high-value lots
- •Don't shill. Ever. Our system catches it and you'll lose your account.
05
Hosting like a pro
- •Greet viewers by name
- •Hold the item up, rotate it, show flaws honestly
- •Read every pick out loud
- •Build energy in the final 10 seconds
- •Thank winners by name
06
Running giveaways
- •Follow giveaway — viewers who follow you in the next 60 seconds enter
- •Purchase giveaway — buyers in the show are auto-entered
- •Comment giveaway — viewers comment a keyword to enter
07
Packing and shipping
- •Ship within 48 hours of payment
- •Use bubble wrap on anything fragile
- •Add a thank-you note — repeat buyers cost zero acquisition
- •Shiprocket integration auto-generates labels and tracking
08
Handling disputes
- •Respond within 24 hours
- •Stay calm and factual
- •Upload your packing video as proof
- •Most disputes resolve in your favour when you've described items accurately
09
Growing your audience
- •Post a 60-second clip from every show to Instagram and YouTube Shorts
- •Schedule shows on the same days every week
- •Cross-promote with other Apex hosts in adjacent categories
- •Reply to every comment in your first month
10
Taxes and compliance
- •Apex Swipe issues TDS-compliant payout statements
- •Track GST applicability based on your turnover
- •We don't give tax advice — talk to a CA